Sunrise Bidders, Inc. operates an online auction and fixed price marketplace for selling new, excess, closeout, and recertified products. It offers computer products, including components, desktop computers, drives, laptop computers, monitors, netbooks, networking, PDAs, printers and scanners, servers, and software; and collectibles, such as coins, sports memorabilia, and other collectibles. The company also provides electronics, which include camcorders, car electronics, cell phones, digital cameras, digital picture frames, DVD players and DVRs, GPS systems, headphones, home audio, home security, iPod and MP3 players, portable electronics, speakers, telephones, video accessories, and video games; and fine art products. In addition, it offers jewelry, such as bracelets and anklets, earrings, men's jewelry, necklaces, pendants and lockets, and rings; flat panel televisions, home theater projectors, and television accessories; and men's and ladies watches. It serves B2B customers in the SMB, government, and healthcare industries. The company was founded in 1997 and is based in Chicago, Illinois.